Kentucky cities and businesses promote mask wearing

Gov. Andy Beshear isn’t the only one calling for Kentucky to “Mask Up.”

Cities, businesses and influencers across the Commonwealth are backing up the state’s request through heartfelt and creative campaigns to support wearing masks and other face coverings in public to mitigate the spread of COVID-19.

In Lexington, locals are urged to “Wear to Show You Care” to ensure reopening is successful and safe for downtown businesses. The city is calling on everyone to do their part by wearing a mask and practicing social distancing whenever possible. The Downtown Lexington Partnership says wearing a mask shows respect and protects frontline staff and enabling businesses to get back on their feet. According to, “the economic and physical health of our community is now dictated more by the solidarity of our individual actions than ever before.”

Virginia Moore, who became a household name as the sign-language interpreter during Gov. Beshear’s daily updates, called for Kentuckians to take care of themselves and others. Moore was recently diagnosed with uterine cancer. “I’ve always worn a mask for you, and I am going to ask that you wear a mask for me,” she said. “My heart is Team Kentucky.”

Mayors of town across Kentucky came together for a video promoting mask-wearing including Lexington mayor Linda Gorton, Ashland mayor Stephen Gilmore, Somerset mayor Alan Keck and Berea mayor Bruce Fraley.

The mask mandate in Kentucky went into effect July 10 and has been extended through at least Nov. 5. The state released suggestions for celebrating Halloween safely earlier this month.

— Rachel Nix


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