Change is scary: Finding your “new normal” and embracing the unknown
Four years ago this month, C2 Strategic Communications broke ground on a new building for our growing team of six. It was both scary and exciting to imagine the future. In January, after outgrowing that “new” building, we moved to our new larger office at 911 Blankenbaker Parkway. Our team has now grown to 17 people, making us […]
Lawmakers receive update on Kentucky transportation funding needs
Now is the time for increased investment in all modes of transportation, according to Kentuckians for Better Transportation (KBT). Chairman Grant Gabbard, former chair Mark Day and KBT leaders testified before Kentucky legislators recently to demonstrate how funding for multi-modal transportation projects can accelerate recovery in times of economic downturn. In recent sessions with state senators […]
Cambridge Place holds ‘graduation’ for COVID-free residents and staff
One Lexington-area long term care facility found a fun way to celebrate a major milestone. Cambridge Place held a graduation ceremony for its staff and residents who recovered from COVID-19. Administrator Cara Clark and Cambridge Place team member organized a parade of friends and family to drive by the facility for the celebration. The event was a […]
Gaslight Festival shifts 2020 plans for Jeffersontown events
The popular annual Gaslight Festival in Jeffersontown will look differently in 2020. Organizers are making arrangements to continue some events in September with new health and safety precautions and push other festivities to spring 2021. Celebrating its 51st year, Gaslight Festival is one of the oldest and largest yearly festivals in the region drawing thousands […]
How C2 Strategic is adapting business communications during COVID-19
Thinking outside the box is part of the job at C2 Strategic Communications. Over the last few months, COVID-19 pushed the PR firm to rethink how it communicates, stays connected and thrives in an uncertain world. Out of crisis and necessity comes opportunity. In order to see clients and friends in person in a safer way, […]
Newly built Lynn Family Stadium hosts first home LouCity FC match
The much-anticipated Lynn Family Stadium saw its first home match July 12. The newly-built soccer-specific facility became one of the first in the nation to host fans for live sports amid the COVID-19 pandemic. While it didn’t see the 15,000+ fans it was capable of hosting, many applauded the team and facility for its management of 4850 […]
Relief grants available for Louisville small businesses
Starting July 1, Louisville small businesses impacted by COVID-19 can apply for a new grant program. Federal CARES Act funds totaling $21 million will be used for the grants of up to $50,000 to eligible small businesses in Jefferson Co. The grants are intended to save jobs, provide relief and restore business operations. Louisville Metro […]
Returning to a “normal” workplace, whatever that is
As a number of workplaces reopen after COVID-19 closures, employers and employees alike are facing challenges in adjusting to a new “normal.” It’s challenging to get work done effectively and serving customers while protecting everyone’s health and respecting their concerns. Here are a few things we’ve learned at C2 Strategic Communications: 1. We enjoy company at […]
Transportation experts outline critical needs of Kentucky infrastructure
During a recent mid-year update by Kentuckians for Better Transportation (KBT), industry leaders talked about the current state of transportation, the effects of COVID-19 on funding and the path forward. “Transportation has always been a force for economic progress,” said Kentucky Transportation Cabinet Secretary Jim Gray, who gave practical insight into triumphs and shortfalls of the […]
Tips for styling your workspace for virtual meetings
Virtual meetings are likely here to stay. As Kentuckians start to go back into offices after weeks of working from home, its apparent that Zoom, Microsoft Teams and other video conferencing services will still be frequently used. Practicing safe social distancing is vital, and many businesses have seen the efficiency and access benefits of these […]
Share your voice to build a better Kentucky
The mission of Building Kentucky is to amplify ways Kentuckians are building a better Commonwealth. Amid a worldwide pandemic, economic recession and national movement for criminal justice reform, it is important to make your voice heard. Here are a few ways to promote the policies and causes most important to you. Vote to Determine Who […]
Rebuilding our economy – and our infrastructure
It’s perhaps difficult to see any good coming from the double whammy of a global pandemic and economic recession. But from crisis comes opportunity. America needs to invest in infrastructure of all kinds – highways, transit, airports, water and sewer, broadband, energy and more. That was true before COVID-19 began killing people and economies. It’s […]
MedQuest College says two-year degrees turn economic challenge into opportunity
So, what’s next? That’s the question facing many workers affected by the COVID-19 related downturn. It’s a question recent high school graduates are getting as well. If past downturns are any indication, one smart answer will be: “get a two-year degree.” That was the message from Bruce Kepley, CEO of MedQuest College, in a recent op-ed in Louisville’s […]
Social distancing for Kentuckians: Measuring six feet in Kentucky’s favorite things
Kentucky businesses are reopening and Kentuckians are starting to resume their favorite activities that they’ve missed while staying #HealthyatHome due to COVID-19. State guidelines suggest maintaining a safe social distance for the near future. We thought it would be fun to put that distance (more than six feet or 72 inches) into a few easy […]
PetFirst CEO talks about leading through change
Often leaders are asked to transform existing organizations. Getting employees, customers or clients to accept change can be a tough task. But this year, change is happening whether anyone likes it or not. The challenge isn’t creating change, but managing it. That’s why Greater Louisville Inc. recently hosted a virtual discussion on the skills you […]